From Cara comes a great analysis of this lovely image.

Images and “jokes” like this really do point out the deeply destructive and misogynistic rape culture we live under, when “sex” is so regularly portrayed in this way. Few, I imagine, would consider this image to be promoting rape. But personally, it’s all I can see. After all, if the woman was willing and truly consenting, a remote control would not be necessary for her to perform the desired acts. The idea of a completely sexually controlled woman, however tongue-in-cheek, is still promoting as a false-ideal a woman who cannot say no. And a woman who quite literally cannot say no due to control from outside forces is in fact a woman who cannot give a meaningful yes.

Yup.

The idea that the best “sex” consists of a man getting a subservient woman to serve his every whim regardless of her own desires, rather than a pleasurable interaction between equals, is pretty much rape culture in a nutshell. And ads like this teach the teenage boys who look at them that this attitude is normal, acceptable, and worthy of encouragement.

(Original image pulled from Sociological Images)